Saturday. 7am. Much too early.
I'd like to brave the winter mornings. It would be nice to take in the crisp air, and wake to the sunrise and distant sounds of city life. Sometime. But not today. On this day, Saturday the 20th of November 2010, at 7.01am, I'm already back asleep.
8.45am. I'm running late. Shit.
I'm rushing now. Every person is an obstacle. And the escalators... the bloody escalators. Never in my life have I queued for an escalator before moving to London. Where exactly is City University, anyway? I consult Google. Almost there.
A warm welcome from a man I do not recognise as I stumble through the doorway. I must look flustered. My still fuzzy brain becomes occupied with an unexpected nervousness for the day ahead. I don't know what to expect, but, worse, I have no idea what is expected of me. Why didn't I just wait for the follow up notes?
I needn't have worried. I'm not the last to arrive and proceedings are being delayed by a broken projector. Moreover, I'm in good company. Plus there's christmas cake in my bag! Can't wait for the tea break. Though I can't see a kettle anywhere...
We're gathered around a table now: Benjamin, Jan, Jon, Sagi and me. We're team number four and don't have time to waste thinking up an exciting name, so settle on "FourTeam". On reflection, "The Fantastic Fourth (team)", or similar, should have been an obvious choice.
We are to design the "ideal interface to track & trace relevant online content, visited across multiple devices and locations". We set about dismantling the brief, picking it apart in an attempt to define the problem which we're trying to solve. It quickly becomes clear that it's too much to tackle in one day. Instead, we focus on a solution for one type of user: the person who's online experience is based entirely on the links they receive in emails from their friends. We model this user on some of our family members so it's easy to sketch out a persona to keep us on track with our design. We call him Dave (because "everyone knows a Dave").
Lunch comes and goes and still there's no sign of a kettle. I open the cake regardless and it is delicious.
Armed with our research and some information gathered from other group's during a round of mid-morning presentations, we plough on with the design phase of our project. Leisa Reichelt visits and her guidance is invaluable. She also offers Jelly Bellys which she insists are the fuel of any successful team. I'm slightly disappointed at the lack of cinnamon flavoured beans, though my favourite are the pear ones, of which there are plenty.
A tea break marks the return of Benjamin, who I have feared mugged for some time. He had taken a longer lunch break than he intended but it's not a big deal. There is no pressure today. In much the same way as there is no kettle.
We finish the day with a round of presentations in which we discuss our process and present our final design. We are reminded that the story of the process leading to a design is as important as the design itself.
No team's solution is perfect, but it is clear that this isn't the point. I leave feeling inspired and having gained an awful lot from the design jam experience. I can't wait for the next one and would encourage anyone to attend if there is one happening near you!
I always found the web community inaccessible before moving to London. It's definitely encouraging to see more affordable conferences, events like Dundee Web Standards, and other design jams cropping up outside of the capital. I've found attending these kinds of events to be a massive benefit.
Thanks to my team, to the other teams, and to all the organisers, mentors and sponsors too!
Our teams wiki: http://www.designjams.org/wiki/FourTeam
Stalk me: http://twitter.com/#!/_maximus